Where do you find things to blog about? This is a very common question from people who don’t have a blog and wouldn’t think of starting one because, well, what the hell do you write about?
How many conversations have you had today? I’m not talking about full-on deep and meaningful debates on a topic, I’m talking about the short exchanges we all have throughout the day. I had at least 30 short conversations with people today. Any of those are potential seeds for a blog entry.
I work on the web, which means I spend a fair bit of time in my Inbox and that obviously results in quite a large Outbox. Browse through yours right now and see what gems you have unconsciously written. You will find a number of messages that you can very easily Copy, Paste, and Blog. It makes so much sense to reuse the content and build a public collection of thoughts. You are the new media.
I shared the idea with Steve Hopkins and he applied this idea really well with How to Prototype: The Awesome Guide. The story behind that goes something like.. “Lindsay Gordon wrote an article that we used for an internal publication for how to rapidly prototype, for South East Water. When I saw it I went to her and asked do you want to guest post on my blog? I’ll just copy / paste the article in there as well. Double bonus, because she assumedly sent it to friends as well, and it got some great comments which were really amazing.”
What posts are waiting in your Outbox to be published?
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